As a regular listener to the Jason Calacanis podcast - This Week In StartUps, I have found myself intrigued by 'Shark Tank', a section of the show where an entrepreneur has 1 minute to pitch his business to Jason and his guest. After the pitch the chat-room rates both the pitch and the business idea.
It got me wondering whether my products would stand up to this kind of scrutiny, and I wondered whether I could actually do a pitch in this amount of time which would tell the listener what the product was, why it was useful, how I would get customers and how I would get revenue.
This is the result of my efforts.
"Although an SMS can be up to about 25 words in length, most people use less than half of that space.
The reason? We're no good at using a phone keypad to type more than a short sentence.
So what if you want send someone a long URL in an SMS, or how about directions to your office or a list of people coming to the meeting?
If you, like me, are someone who'd rather not spend all day typing long messages into your mobile phone, then you're someone who could use envelos.com.
envelos is a website where you use your computer keyboard to type text messages and send them out. People receiving your SMS messages will think they came from your phone and they will reply to your phone.
Business users of envelos can also get their own 2-way SMS number which they can use to keep fully tracked SMS conversations with staff, and customers.
You can buy SMS credits to use on envelos or you can use the SMS credits from your regular mobile phone plan. Either way you're going to be sending better messages". envelos - making the most of SMS!"
That is my effort for the 1 minute pitch. But now I want to take it one further and make it the 1 message pitch. Thats right, 160 characters. Here goes:-
Rather than using a handful of words for an SMS, use envelos.com to spread your news. envelos, is a fully featured, cost effective desktop SMS, productivity app
Finally, here is the Twitter pitch, 140 characters:-
Don't use just a handful of words in an SMS, use envelos to spread your news. Be more effective with messaging and save money at envelos.com
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